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update :: australian gamer - new management (april fools joke)


latest comic :: 1 April 2008 :: "Australian Gamer - New Management (April Fools Joke)"

Please note that the following is an April Fools joke. Now that the time has passed people don't seem to get that, and we aren't going to take it down, we'll just move on. For the record, if you are thinking "Phew, they're NOT sell-outs!" I can only say that we are, we just haven't had an offer. :)

We’ve told you for a while that we have big things coming and here we can finally reveal it! After months of negotiation Yug’s birthday has turned out to be the exact right time to announce a major change to the website.

Australian Gamer has been bought by CNET, and will now be re-branded and re-named to AustralianGamespot. While we’re not able to divulge the specifics of the deal we’ve made it’s enough to justify the time and effort put into it, and represents a great purchase by CNET.

We’re very excited about this, as it is the fulfillment of nearly three years of working with the site, building it from a small site run by amateurs to what is now to be a professional and financially viable media presence.

Naturally with such a massive deal there are changes that will have to be made. This site will be changing steadily over the next few weeks, with its branding getting closer and closer to the “Gamespot Standard”. There will also be editorial changes required. In keeping with Gamespot policy, all our reviews will require scores, and the scores will be provided by Gamespot to ensure consistency across the brand.

We will also be removing any negative posts that relate to Gamespot, Gamespot personnel, or Gamespot media partners or advertisers. As such large number of overly critical posts will be removed from the news archives, and also from the forum.

The Australian Gamer Podcast will remain active, and is a major factor in CNET’s initial interest in our product, but broadcast will be delayed by a week to allow the content to be properly confirmed and authorized.

The biggest changes will be to staffing. Yug and myself will be staying on as employees, managing the day-to-day affairs of the site, but able to do that on a paid basis. We will also have the resources to cover travel and other related costs, which until now have been paid directly by us.

The difference is that Yug and myself will no longer have direct editorial control. We’ll essentially be figureheads, the faces of the site, but not owning it anymore.

The fates of the remainder of the team are less certain, and until now we haven’t been all that free to discuss the matter with them for legal reasons. We have already spoken with Brett extensively. He’s been the most difficult, as his “unreliable” reviewing technique and his “unprofessional” conduct towards individuals such as Bennett Ring is at odds with his popularity as a personality on the site.

The remaining team members are almost all welcome in the Gamespot fold, and may be able to finally get paid for their time and commitment, pending some performance reviews.

So in conclusion, thank you all for staying with us for so long, and we hope you enjoy all the new stuff.





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